Sober October Social Experiment: Do Sober Women Get More Dating Matches?

Meeting for drinks on a first date seems normal and the “go to” when making plans but there’s some interesting new insight to online dating. Come to find out more women who share they’re sober, seem to get more dates.

Contrary to what we believe, men especially, enjoy meeting a woman out on a date when they know they aren’t going to get stupid wasted. Women on the other hand don’t mind a man who enjoy’s a couple beers or cocktails.

Recently TheBottleClub.com conducted a social experiment to understand the relationship between drinking and dating. he experiment focuses on dating apps like Tinder, Hinge and Plenty Of Fish to understand whether people prefer a drinker or a teetotaler at their first date table.

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Let’s Dive Deeper

The team took to Tinder to swipe right on 100 girls and 100 boys, had active profiles on Hinge for 72 hours and on Plenty Of Fish for 24 hours to evaluate whether casual drinkers or openly sober profiles received more matches. 

The Female Profile

On Tinder, it emerged that the teetotal female profile received 29.1% more matches from men, highlighting that men preferred to date a woman that doesn’t drink.  

Meanwhile, the drinking female profile received 300% more matches from other women, showing that women preferred to date other women that like to let their hair down and enjoy a tipple.  

On the dating platform Hinge, we found that the sober profile had the most success in the search for finding love, as men had liked the female profile without alcohol 23.6% more times.

Interestingly, the women on Hinge differed to the women on Tinder, as they preferred the alcohol-free female profile which received 31.6% more likes. 

When it came to our last dating app Plenty Of Fish, it’s no surprise that, once again, men liked the alcohol friendly female profile an astounding 255% more times. 

The Male Profile

On Tinder, our male profile that drank alcohol received 173% more likes from men and 150% more likes from women, confirming that a man who drinks is seen to be more desirable to date. 

The men and women on the dating app Hinge also both found the male profile that enjoyed a drink more attractive, with 140% more likes from men and 50% more likes from women than the sober profile.  

Our third dating app that we explored was Plenty Of Fish, which after 24 hours showed that 62.50% more women preferred a man that likes alcoholic beverages. 

Across all dating apps, it emerged that men preferred women they were going to date to not drink, with the teetotal female profile receiving an influx of messages, ranging from ‘Wifey Material’, to ‘Biggest green flag I’ve ever seen’ and ‘I have a lot of respect for that’. 

So, how does this reflect society’s attitudes towards drinking?

Chris Pleines, Dating Expert from Datingscout.com, “This can be due to social prejudice against women drinking. If a woman uploads a picture showing her having a merry time with others over a glass of alcoholic beverage, she might be perceived as a drunk, or someone who lacks poise. But then again the attitude towards women who socially drink are slowly becoming acceptable in modern cultures especially in younger generations.”

Differently, women and men both preferred a male partner to drink, and the male profile that featured alcohol had more likes and matches across all three dating apps. But why is this?

Pleines continues, “In contrast, men who drink are seen as masculine, social beings who know how to keep company.”

TSL Team

The Savvy Life editorial team consists of staff and contributors who bring you their savvy about skincare, beauty, wellness, at home things, work life, being on the go and travel.

TSL Team

The Savvy Life editorial team consists of staff and contributors who bring you their savvy about skincare, beauty, wellness, at home things, work life, being on the go and travel.

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